The Entrepreneur’s Source Recommends Riding the Frozen Yogurt Wave with Menchie’s
In communities across the nation, a new type of quick-service restaurant is growing in popularity and taking over the market – frozen yogurt. According to an IBIS World survey, the frozen yogurt industry has seen an annual growth rate of 21 percent between 2008 and 2013. The sector generated about $2 billion in revenue in 2013 and employed 16,138 people.
The report goes on to claim that the projection for the frozen yogurt industry remains strong for the next five years, due to growing demands from health-conscious consumers. Menchie’s, North America’s largest self-serve frozen yogurt franchise, is helping to foster this growth.
Menchie’s made Forbe’s America’s Most Promising Companies list at #16 in 2014. The business delivers customers a family friendly environment to enjoy a frozen desert that is gaining popularity across the globe. The Menchie’s brand is about more than just frozen yogurt. The company’s corporate culture focuses on delivering smiles and providing parents and their kids a friendly, welcoming atmosphere for enjoying frozen desert.
The Menchie’s franchise opportunity allows prospective entrepreneurs to take advantage of a proven business model in an industry that is posting significant gains. The Entrepreneur’s Source has partnered with Menchie’s, like many other brands, to help professionals find the right franchise opportunity for them. An incredible 95 percent of E-Source clients discover successful franchise brands that align an individual’s Income, Lifestyle, Wealth and Equity™ Goals that may have been overlooked. So what makes Menchie’s a strong franchise opportunity?
Exceptional growth rate
Since opening the first Menchie’s location in southern California in 2007, the brand has taken the frozen yogurt industry by storm. The franchise averages five new openings each month globally and officially opened its 350th location in November 2013.
“Opening our 350th store marks a significant milestone for Menchie’s and we are thrilled to celebrate with our loyal guests and franchisees,” said Amit Kleinberger, CEO of Menchie’s. “Anyone can sell a product, but very few places can provide an exceptional experience, one that makes you part of a community. That has always been our goal. As we continue to redefine the frozen yogurt arena, we look forward to increasing our footprint in the hopes that we can join more communities and make even more people smile.”
To determine if Menchie’s is the right professional step to take you from Employment to Empowerment, visit The Entrepreneur’s Source to begin your Discovery Process with a business coach.